Audience Intelligence & Research

At eXprimeNet we help you find your target audiences and the users that interact with your brand through any of your platforms. You will have advanced knowledge of each of your audience segmentations. Segment and tag the users you interact with and provide personalised messages adjusted to the targets of success.
to make you more effective
We impacted more than

2,000,000 users/day


We connect with more than

5,000 TOOLS


Real time data to take


and achieve results

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Understand your audiences

Everything you need to understand your audiences and improve your marketing results. Find out what inspires your audience, what moves them and what influences them.

Audiense Insights

Our data allows you to understand which consumer segments are worth targeting and unlock cultural insights that can improve connection, conversions and customer experience.

We audit the integration of codes, pixels and tracking.

A thorough audit will help you achieve seamless integration and trigger actions or campaigns by better gathering information and taking advantage of all the data generated.

We connect each resource

All the tools you use to have an online presence can be connected to each other and all the data generated can be used together. Integration allows for advanced user traceability.

Data storage

The codes or pixels generate information that can be used at reporting and campaign level to be more effective. A digital project can create its own resources for success.

Advanced and customised insights

Integrating all data in a 360° reporting system will allow you to have very useful and simple information in real time in order to avoid exhaustive and complex analyses.

Implementation and labelling

Initial setup, event measurement, dataLayer requirements definition, capture from dataLayer, ecommerce implementation, crossdomain configuration...

Labelling technology

You will have full control over how your tags are defined and activated to get all the data you need.

Audience Intelligence Experts

More than 15 years of experience

We have extensive experience in audience planning, management and optimisation. We work with companies in a multitude of sectors, sizes and countries.

→ We implement relevant and coherent changes.

Audience Intelligence & Research

How we generate good results through audience analysis

Through the following audience analysis process you will have relevant, integrated information. You will be able to optimise your campaigns and paid organic communications in a very precise way.
Step 1

Audience tracking and reporting audit

We analyse your audience tracking and reporting system. We assess what improvements are needed.
Step 2

We create a strategy

We propose a customised audience tracking and reporting structure according to your profile and interests.
Step 3

We execute and manage

Audience Intelligence strategy requires a well-executed management by experts. It is not about measuring and integrating a lot but about doing the right thing and in this aspect experience is important.
Step 4

Results and guidance

We show you what results we are generating through integrated tools and well-configured conversions. We target campaigns based on KPIs and above all taking into account what your business needs.
Step 5

Real time dashboards 360º

We connect all the data into dashboards that display information in real time. These dashboards are tailored to your needs.